Topic

Day: May 1, 2006

  • Agencies

    TIMELINE

    April 17, 2006 THINK PARTNERSHIP, a provider of online and offline marketing and ad services, signed a letter of intent to acquire IceRocket, a blog-search

  • Agencies

    The Power of Quirky Thinking

    IN THE AUTO INDUSTRY IT’S said that most people start looking for their next car from the moment they drive their current one off the lot. And research

  • Agencies

    LISTLINE

    NEW LISTS Bauer Publishing More than 200,000 active subscribers are named on Bauer Publishing’s enhanced entertainment master file. All of Bauer’s entertainment

  • Agencies

    LETTERS TO THE EDITOR

    DON’T GET THEM STARTED I am appalled at the self-righteous, attacking, personal tone that Ken Magill took toward Keri Smith and Jeff Pitcher in his column

  • Agencies

    Down to Earth

    MOBILE MARKETING IS ON THE WAY, AND IT WILL usher in a Golden Age. Soon we’ll all be receiving rich-media ads over our Internet phones, being enticed

  • Agencies

    Cruise Line’s E-mailing a Hit

    NEW EVIDENCE THAT e-mail marketing is maturing can be seen in the success of cruise line Royal Caribbean International’s recent online video campaign.

  • Listline e-Newsletter 05/01/06

    Commonwealth Lists assumes management of the Children’s National Medical
    Center’s donor file, effective today. Roughly 70,000 last-12-month and
    125,000 last-24-month contributors are available.

  • Coors Light Takes Silver Bullet on the Road

    You’ve seen it on TV, and now it¹s coming to a town near you.

  • Mars Buys Doane, Extends Pet Food Portfolio

    Mars, Inc. is buying private-label pet food maker Doane Pet Care Enterprises, its second pet-food acquisition announced this month.

  • Agencies

    TNT’s Saved Lands Dodge Sponsorship, Integration

    Cable network TNT is teaming up with Dodge in a branded entertainment deal that integrates the automaker’s vehicles into its new series Saved.