Promotional Marketing
Breyers Toppings Marketed with $1 Million Campaign
If you’re launching a new product into a category as saturated as dessert toppings, you better have a solid plan. That’s the thought behind a new line of ice cream toppings from Signature Brands,
Article
May. 21 2013
You Worked Hard. You Got Results. Now Get the Recognition You Deserve.
Take a look back at last year’s PRO Awards winners and finalists and be inspired to enter your own work! Deadline is May 30. More...
Article
May. 21 2013
Breyers Toppings Marketed with $1 Million Campaign
Signature Brands, LLC, is marketing a new line of ice cream toppings under the Breyers name in its first licensing deal with Unilever. More...
Article
May. 20 2013
10 Tips For Online Video Success
Consumers are watching video everywhere, and marketers need to be prepared. Here are some best practices to help you succeed in the brave new world of More...
Article
May. 16 2013
Dunkin’ Donuts Goes Local From the Corporate Level
Learn how Dunkin' Donuts employs a local social marketing strategy from the corporate level. More...
Article
May. 09 2013
Marketers Spend $6.7 billion on Mobile; Sales to Skyrocket to $400 Billion: MMA Study
The Mobile Marketing Association's new report finds mobile contributed $139 billion to U.S. economy in 2012, a number set to rise to $400 billion by 2 More...
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