CMOs

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  Engagement

  Getting to the C-Suite: How Six CMOs Rose to the Top

  Six CMOs share their journeys, lessons learned and the steps along the way that helped them get to the corner office.

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  Future CMOs

  Meet 10 up and coming marketers nominated by the editors and readers of Chief Marketer that we think have what it takes to move into the C-suite. Get to know these innovators from PepsiCo, ADP, Jack Daniel’s and more. Who knows? Someday, one of them might be your boss.

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  Agencies

  What CMOs Need to Know About Sales & Marketing Ops

  The C-level exec’s #1 priority is to develop sales and marketing strategies to drive results and create competitive advantage. But many struggle to operationalize a customer-centric strategy.

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  Agencies

  5 Tips to Perfect CMO/Creative Relationship

  CMOs have a tough task, balancing multiple jobs far beyond creative. A successful relationship with his or her creative team is key. Here’s 5 tips.