CMO

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  Agencies

  5 Big Brand CMO’s Face Tough Jobs Ahead

    The NFL, embroiled in domestic abuse scandals, has hired a woman. Target “missed the mark” by focusing too much on white suburban moms. McDonald’s needs to overcome lackluster sales. Netflix has recorded slowing growth and Procter & Gamble, the world’s largest advertiser, is shedding brands at breakneck speed. Here’s a look at these five […]

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  Data & Analytics

  Waging the War for Data Science Talent

  Relatively few individuals have the training and experience to comprehend the big data landscape and make sense of what is going on.