Sales for the catalog of Aurora, IL-based Successories increased by 24.8% for the four weeks ended Feb. 27. During the same time period, company-owned retail outlet sales rose by only 5.8%.
“The increase in our February catalog sales primarily reflects a planned increase in prospecting circulation during the month as compared to last year. In addition, sales remained strong from our January catalog, which many of our customers received late due to weather-related postal delays,” said Successories president and COO Gary Rovansek.
Successories Inc., designs, manufactures, and markets proprietary and licensed products for business, personal motivation, and for golf enthusiasts through multiple distribution channels, including direct mail catalogs, specialty retail stores, mass merchandisers, and seasonal kiosks.
The company markets products under the Successories, Winners Collection, The Golf Company from Golf Digest and British Links brands, as well as through its Web site: (http://www.successories.com).
