John Bevilaqua has been named president and COO of Sequiam Corp.’s wholly owned subsidiary, Sequiam Sports, Inc.
A 25-year sports marketing veteran, Bevilaqua previously served as president and CEO of Creative Marketing Strategies, Inc., in Atlanta. He also served as National Sports Manager and Olympic Project Manager for the Coca-Cola Co. and was VP-communications for the 1984 Olympics in Los Angeles.
Bevilaqua is a veteran of 10 Olympic Games and has been involved with organizing committees, bid cities, National Olympic Committees, major sports events and has traveled extensively internationally.
Sequiam Sports, based in Atlanta, is a sports consulting and strategic planning firm.