Viral Share Goes Wild on Facebook
Viral share is a marketer's dream. Your hard work has paid off with your marketing video reaching the masses. eMarketer gives you the stats you need know.
Viral share is a marketer's dream. Your hard work has paid off with your marketing video reaching the masses. eMarketer gives you the stats you need know.
A majority of marketers are embracing data-driven marketing practices, and are working hard to find the right technology solutions and training for staffers to get the most out of big data, according to a recent report from Bizo.
Mobile sales were up nearly 23% during the 2014 holiday shopping season, an increase of 27.2% year over year, according to IBM’s Digital Analytics Benchmark report.
According to Adobe Digital Index, Bing search results are driving higher-quality traffic to sites compared to Google, and retailers are getting higher revenue-per-visit from Bing.
Google this week released a study showing that 56.1 percent of online ads served on the Google display platforms could never have been actually seen by anyone due to viewability issues.
A new global B2B benchmarking study is aimed at gauging digital demand generation and assessing the digital marketing maturity of the business marketing community.
The lines will be long and traffic will be a pain, but consumers still anticipate spending the majority of their holiday budget in brick and mortar stores.
Consumers are worried about security, but they’re still willing to share information with organizations they trust, according to a new survey from SAS.
Online retail is growing, but not as fast as offline brick-and-mortar is contracting.