Search Results for: webinars
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Agencies
How to Transform Your Customer Engagement Strategy
Learn how to capitalize on real-time data for better customer engagement in a free live webinar.
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Data & Analytics
Why Real-Time Data Should Matter to Marketers
Managing real-time data requires real-time interaction management and enterprise marketing technology.
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Agencies
Gates Corp. Refocuses Marketing on the Customer
Gates Corp. moved from a product-focused to a customer-focused marketing strategy by getting buy-in from the sales force and channel partners.
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Agencies
At Halftime, How’s Your Digital Marketing Team Performing?
Join us this Wednesday, June 10 at 2 p.m. ET for a free webinar, where Mandy Hummel, account director, Silverpop will share a framework for evaluating multiple aspects of your digital marketing program.
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Agencies
Fear the Rise of the “Deletist” Consumer
Nearly seven in 10 shoppers (67%) are becoming ‘deletist consumers’—closing down accounts and subscriptions, and ‘unfriending’ companies, according to research from Aimia.
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Agencies
Strong Brand Story Drives Daimler Trucks Marketing Campaign
In today’s challenging economic climate, truck owners are interested in the total cost of truck ownership, not just singular elements like mileage.
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Data & Analytics
Webinar: Data-Driven B2C Strategy
This upcoming Chief Marketer webinar will focus on new data-driven strategies are providing marketers with new opportunities to bridge the digital and physical worlds.
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Agencies
B2B Digital Spending Continues to Rise: Outsell
B2B digital marketing spending will increase 7.6% to almost $77 billion in 2015, according to Outsell’s 2015 Advertising and Marketing Study.
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Agencies
How Marketers Can Prepare for a Cyber Security Crisis
In an ever-evolving cyber security climate where there’s a new breach almost every day, brands are fighting to protect the integrity of their brand.
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Agencies
Marketing Needs to Restructure to Meet Tech Demands: Survey
More than 80% of marketers feel they need to restructure to keep up with increased tech and consumer demands, according to research from The Economist.
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