Search Results for: influencers

to overcome the perception that its new Thrill 3D smartphone was a mere gimmick, LG Electornics and Momentum opted to throw a live concert and gets its device into the hands of key influencers.

Physically active consumers are an attractive demographic for advertisers. But reaching those individuals through sponsorships can be a costly and complicated process.

Three simple steps to target niche demographics on Pinterest.

The increasing number of marketing channels, combined with prospects’ enhanced ability to research their purchases, has created a significant budgeting problem.

Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page

Each week, Chief Marketer and NextMark offer a selection of files new to market. Lists featured this week include Bark magazine, Hartford York catalog buyers and Tristar Products buyers.

Searchmetrics studied 10,000 top keywords; 300,000 websites; and millions of links, shares and tweets. The company compared potential ranking factors and found that social media signals are strongly correlated with good rankings in Google’s index.

Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page

IHG (InterContinental Hotels Group), has debuted instant digital rewards for its Priority Club that it hopes will encourage new members and light users to see value in its loyalty program.

Crocs, Inc. has formalized its blogger program by calling upon five influential and well-followed new bloggers to get word out about its comfortable Crocs footwear.