Search Results for: influencers

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IHG (InterContinental Hotels Group), has debuted instant digital rewards for its Priority Club that it hopes will encourage new members and light users to see value in its loyalty program.

Crocs, Inc. has formalized its blogger program by calling upon five influential and well-followed new bloggers to get word out about its comfortable Crocs footwear.

Each week, Chief Marketer and NextMark offer a selection of files new to market. Lists featured this week include Maxim magazine, Nugenics Natural Supplement Online Buyers and American School Boar Journal.

According to the “2012 Social and Mobile Commerce Study,” a joint project from Shop.org, comScore and The Partnering Group, U.S. consumers using Pinterest follow more retail companies than they do on Facebook or Twitter.

Chief Marketer talks with Nataly Kelly of Common Sense Advisory about ways brands like Nestl

Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page

Chief Marketer and NextMark offer a selection of files new to market. The criteria for selection for Chief Marketer Listline is:

· New list to market in past 7 days
· Exclusive to list manager
· Data card quality score 85 or higher on NextMark
· Data card publicly available online

A new marketing research initiative at the Medill School of Journalism, Media, Integrated Marketing Communications at Northwestern University seeks to give marketers useful insight into database and digital-based behavior.

At the beginning of the year, some of the most influential websites came together in order to raise awareness and, more importantly to them, ensure that a piece of legislation did not become law. While we had heard of the two bills…