Search Results for: data
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Digital
ROI Better for Video than Text
Get the update on how video marketing can hit the bullseye and ROI way better than text.
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Using Tag Management Tech as Middleware
Tagging web pages enables important marketing tools and goodies such as visitor analytics, A/B testing and visitor profiling. But now tag management systems are being leveraged by marketers to synchronize data among many different marketing software packages.
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Making the Most of the “Mobile Moment”
Consumers are increasingly turning to mobile devices for information and answers, and it’s up to marketers to be there for them when they come calling.
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Agencies
Global Brands and Local Lead Gen Challenges
Sure, digital marketing channels create a plethora of new data and lead gen opportunities for small businesses and franchises. But successfully leveraging that information is a major challenge.
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Data & Analytics
5 Tips To Make B2B Brand Connect with Customers
Failing to align the company’s corporate culture with B2B branding initiatives can derail a brand.
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Agencies
IOS 8 Offers New Ways to Interact With App Users
Thanks to iOS 8, f you’re an iOS developer, you’ll soon be building apps that feel a lot less like apps.
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Agencies
Chief Marketer Listline June 18
Lists featured this week include InsuranceNewsNet and Sarah Palin for Senate.
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Data & Analytics
The Rubber Band Theory of Better Marketing Behavior
Every day, marketers talk about connecting to revenue, aligning with sales, and wanting a seat at the table, yet they fail. Why?
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Agencies
Chief Marketer Listline June 10
Lists featured this week include Affordable Housing Finance Business Email and Progressive Grocer Enewsletter.
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Agencies
Jack Daniel’s is Back with its Photo-Sharing Campaign
This photo-sharing campaign runs for 8 weeks, each with a different theme, like “Take Summer by Swarm.”
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