Search Results for: data
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Agencies
Chief Marketer Listline Aug. 12
Lists featured this week include Save the Chimps and Studio Live Design.
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Six Components for Online Marketing Success
The Science of B2B Marketing graphic from Circle S Studio focuses on strategy, content marketing, generating traffic, generating leads, managing leads and analytics.
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On Tap for Marketing Automation: Better Analytics
Marketing automation vendors know that marketers are looking for better analytics functionality, and they’re listening, according to new data from a study from Raab Associates.
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Yahoo and comScore Team Up
Online metrics specialists comScore has teamed with Yahoo! to better gauge audience reach on Yahoo’s websites.
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Agencies
Is Location a Vital Data Point in Mobile Targeting?
Should location really be at the center of your mobile targeting and media delivery strategy?
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Data & Analytics
Olympic Sponsorship Helps USG Leap Rebranding Hurdle
USG’s fortunes are on the rise, thanks to a rebranding effort that relied heavily on an Olympic sponsorship and internal advocates serving as ambassadors for the brand.
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Agencies
Focus on the Customer, Not Yourself, in Inbound Marketing
How have your customers changed and how have you responded?
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Agencies
Chief Marketer Listline August 6
Lists featured this week include Direct Checks Masterfile and Managers Intelligence Report.
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Cross-Device Marketing Trends & Tips
Edwin Wong, Senior Director of B2B Insights at Yahoo, says consumers are increasingly using all three screens (mobile, tablet and PC) as part of the purchase path.
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Agencies
Chief Marketer Listline July 30
Lists featured this week include Barco Products and Uncommon Investor.
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