Search Results for: data
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Agencies
Chief Marketer Listline Sept. 29
Lists featured this week include Better Senior Living and the Innovation B2B file.
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Big Marketing Ideas for 2015
It’s never too early to start looking forward, and with budgeting season here ClickZ’s Aaron Kahlow has a list of seven essential planning ideas for the year ahead.
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Agencies
Changes to Facebook’s Mobile Ad Platform?
Facebook could be announcing changes to its mobile ad platform as early as next week, with speculation that the social giant will be moving away from cookies and relying more on its own enormous database of user information.
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Data & Analytics
How Millennials Will Change Marketing and the Workplace
Millennials will dominate the workforce within the next decade, controlling a projected $170 billion in buying power, according to a new report from the research arm of the BMA.
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Digital
The Non-Creepy Future of Personalized Marketing
Everyone has their favorite story about a product they browsed once on a retail website, where that product subsequently “followed them around the web” wherever they went.
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Data & Analytics
Triggered Email Volume, Opens and Clicks Rise
Triggered messages accounted for 3.8% of total email volume in the second quarter of 2014, a 9.2% increase over the same period in 2013.
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Agencies
4 Mobile & Tablet Best Practices for Customer Engagement and Sales
Location-based technology, AR and other tactics can bring your mobile marketing plan to life.
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Agencies
Chief Marketer Listline Sept. 22
Lists featured this week include Snow Removal Professionals Magazine, GetOrganized! and IDVille Business Buyers.
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Agencies
Perfect Your Outbound-Inbound Marketing Balance
Life is about balance. The balance between your work and personal life. The right ratio of diet to exercise. So why should the outbound-inbound marketing be different?
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Agencies
What is the Value of a Lead?
Many executives don’t understand what leads are, or how to value them well enough to make smart investment decisions.
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