Search Results for: data
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Data & Analytics
How Motorola Optimizes Channel Data Management
Channel data management is designed to deliver decision-grade channel intelligence that leads to increased sales and improved incentive program ROI.
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Agencies
Chief Marketer Listline July 9
Lists features this week include SHAPE America and HVAC and Plumbing Product News.
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Data & Analytics
Canada’s New Anti-Spam Law—What You Need to Know
While existing laws in Canada indirectly covered email spam in some cases, CASL is the first law in the Great White North designed first and foremost to combat spam.
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Agencies
Why Engagement Leads to Revenue Growth
Many of us fail at successfully communicating our differentiation and inevitably lose business because prospects ‘just don’t get it’.
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Agencies
Three Tips to Enable a More Effective Mobile Salesforce
Wasted time and lack of organization are timeless problems for sales organizations—and have a direct impact on revenue.
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Agencies
5 Tips to Execute Better Global Marketing Campaigns
As fans worldwide cheer their favorite teams in the 2014 World Cup, global brands large and small are eagerly seizing the opportunity to market to a captivated audience.
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Agencies
How to Make Events Work Harder
How marketers can improve the results of events through data collection, attendee types and behavior and more.
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Agencies
Chief Marketer Listline June 30
Lists featured this week include NASA Tech Briefs and Shop Gourmet Cooking.
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Agencies
FCB Chicago Takes Top Honors at 2014 PRO Awards Gala
The 2014 PRO Awards Gold, Silver, Bronze winners: case studies, images.
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Social
Combining Paid Search With LinkedIn Ads for B2B Success
Using paid advertising options on LinkedIn to reach specific target personas is an emerging opportunity that many B2B marketers still aren’t taking advantage of