Search Results for: data

Here are three reasons live events are the perfect strategy for your marketing plan.

Lists featured this week include Craft Ideas and Defending America’s Borders.

Does your organization have data discipline? Here are three key questions to ask your team.

Delivering mobile ad messages to app subscribers based on location and weather data can mean success for advertisers, and The Weather Company is paying close attention to how these variables can help target consumers.

Starbucks’ decision to invest in its employees through education will certainly pay back with interest.

Just as data made inbound marketing, it’s turning the tide for outbound, and the change is being led by social media.

Consumers are worried about security, but they’re still willing to share information with organizations they trust, according to a new survey from SAS.

When put to work properly, CRM data can help drive huge gains in your campaign results and ROI for the holidays and beyond.

Lists featured this week include Capper’s Farmers and Cars & Parts.

Online retail powerhouse Overstock has been on the cutting edge of data-driven marketing practices, and Overstock CIO Bhargav Shah will be discussing Overstock’s transition to a data-driven business in a live webinar on November 5.