Search Results for: data

Webinar specialists ON24 will be presenting a free webinar called “10 Common Webinar Mistakes…and How to Avoid Them,webinar specialists ON24 will be presenting a free webinar called “10 Common Webinar Mistakes…and How to Avoid Them” on Wednesday, March 4 at 1:00 p.m. EST, examining the common mistakes marketers make when leveraging webinars.” on Wednesday, March 4 at 1:00 p.m. EST, examining the common mistakes marketers make when leveraging webinars.

The sought after power of combining direct mail and digital marketing can be enhanced with personalized URLs.

Identifying the accounts that are the most valuable to your brand and concentrating your efforts on them can help align companies’ marketing and sales forces.

The migration of marketing services to the Internet and the explosive growth of available analytical insights has fundamentally changed marketing campaigns.

The stats confirm Twitter’s position as a major player in the mobile marketing space. Here’s five hot tips for app marketing on Twitter.

While endless data sets can be a marketer’s dream, it can also become a marketer’s worst nightmare.

Using sweepstakes as loyalty rewards is one new way to drive excitement and re-engage dormant members for your loyalty program again. Check out 5 more.

Only bold CMOs will survive the marketing technology environs by understanding and embracing change. This article from CMO.com expands on the topic.

Coca-Cola is bringing its My Coke Rewards program into the modern era using content marketing via social and mobile as opposed to transactional rewards.

Chief Marketer talked with Fareportal senior vice president, online marketing Brijen Rajput about why his company used its resources and technical know-how to build custom proprietary marketing tech solutions, and how his team is leveraging them each day.