Search Results for: data

Conversion rate optimization can be applied to both digital and offline marketing. Here’s five tips for creating a CRO framework.

If your head is spinning with all the reboots and revisited trends, you are not alone.
So how do marketers pick what reboot trends to invest in and which to avoid?

Cat climbers, commencement addresses, soap opera appearances and
gigantic pool floats? What is KFC up to?

Grocers continue to roll mobile apps to earn loyalty while providing shoppers
with myriad ways to streamline the shopping experience.

Digital marketers know engaging with influencers yields quick results in creating brand awareness. Here’s 6 reasons to make it part of your plan.

Voice technology is changing all aspects of marketing. How could smart email improve a brand’s image and boost customer engagement?

The study looks at how today’s customer-obsessed organizations must
evolve their customer data and engagement strategies.

Only 23 percent of customers say they have a ‘relationship’ with a brand, that
leaves the other 77 percent that can be converted to brand advocates.

A survey has helped identify the gaps between what shoppers
want and what the industry is delivering.

Gleaning usable, actionable data and insights from experiences can crack the
code on consumer behavior and improve live experiences—every single time.