Search Results for: coupons

Smart thinking still produces inspired marketing. But it’s no longer enough. For true brilliance, digital marketers must embrace technology’s “strategic imperatives.”

When McDonald’s launched its McDonald’s Mobile app last summer, it hoped for downloads. What it got was that it could tie its digital strategy to restaurant sales

Marketers still struggle to craft email campaigns in tandem with other digital channels like social campaigns. Here’s why and how you should make it happen.

What does your brand represent? What most motivates your top customers? By understanding where your company’s and your best customers’ values intersect, you can connect more deeply.

How can you get mobile app users to enable location services, or get them to turn them back on once they’re off? These tips will help get you back on track.

Retailers have more tools than ever to reinvent the shopping experience. Here’s three tactics to help as the holiday rush approaches.

A recent social coupon referral campaign for Diet Dr Pepper helped drive sales and brand awareness with impressive results.

As consumers came to rely on Bed Bath & Beyond’s popular 20%-off coupons, the company’s profits are feeling the pain.

Lists featured this week include Fair Indigo and The Classic Boutique.

Tractor Supply Co. is on the road with its first mobile marketing tour, visiting six states with a whole load of fun interactive games and activities.