Search Results for: content marketing

Bennigan’s, the chain of neighborhood pubs serving up Irish hospitality, is running a scratch-to-win promotion for a chance to win a “Pub in a Box.”

Think all Republican presidential candidates are the same? Silverpop’s Loren McDonald compares the email messages from Newt Gingrich, Ron Paul, Mitt Romney and Rick Santorum.

Does it make sense for your brand to run a sweepstakes on Facebook? Here’s some sound advice.

Here’s 5 underutilized paid search opportunities B2B marketers should take advantage of to boost their online ROI.

Chief Marketer recently talked with consultant Mac McIntosh about trends in B2B direct marketing.

Depending on with whom you talk, the world today is either a much simpler place thanks to technology or a much more complex one. Perhaps it is both, with the technology having gotten so complex in order to make life seem easy. Either way, there are definitely times…

According to comScore’s latest MobiLens data, Google’s Android mobile OS got even closer to owning half of the U.S. smartphone OS market in January.

In terms of original equipment manufacturers (OEM), Samsung finished the…

Chevy rolled out the entire content package last month around its Super Bowl ad featuring a sky-diving, bungee-jumping, kickflipping Sonic, with a web site, www.LetsDoThis.com, full of clips relating to the stunt driving and music that went into that 60-second spot

That’s what my everyday coffee brand tells me I

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