Q&As
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Agencies
Frito-Lay Turns Contest Winner’s Story into Webisode
A mom from Boise, Idaho has won the “Inspire Us” contest from Frito-Lay and will have her entry turned into an animated webisode as part of Pepsi’s larger “Only in a Woman’s World” campaign
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Agencies
Ubisoft Helps Girls Picture the Future with College Cash
Video game maker Ubisoft is promoting the October launch of four new titles in its popular ‘Imagine” casual game series with a month-long “Imagine Your Future” scholarship sweepstakes
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Agencies
UPS Launches Offers-And-Sampling Program
UPS has debuted UPS Direct to Door, a new marketing program which will bring unrelated offers to recipients of UPS residential shipments.
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Agencies
Mail Stream: September 29
Barbie fans will want to snap up the latest Barbie Collector catalog, which features a real-life Dream House. The Daily News is testing an alternative version of its preferred subscriber offer. And Ashro
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Agencies
Gardens Alive Acquires Thompson And Morgan Seedsmen
Gardens Alive, Inc. has purchased the inventory and rights to Thompson & Morgan Seedsmen, Inc.
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Agencies
Commission Approves First Class Mail Sale
The Postal Regulatory Commission has approved the U.S. Postal Service
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Agencies
Tween Brands Taken Off NYSE Watch List
Tween Brands, Inc., the apparel direct marketer and retailer, said Thursday it received notification from the New York Stock Exchange that it is now back in compliance with its listing standards and will be removed from its watch list.
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Agencies
Hilton Sweepstakes Taps into “Mad Men” Glamour
The Hilton Family of hotel properties checks in as the latest brand to borrow some of the marketing buzz generated by the multiple-Emmy-Award winning show “Mad Men” with a “Live like a mad Man” sweepstakes
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Agencies
Dr Pepper Opens Starbar at Cowboy’s Stadium
Dr Pepper is one of a number of major brands that have opened up permanent experiences at the new Dallas Cowboys Stadium