Q&As

Lists featured this week include National Geographic Society Donors and the American Door and Window Institute.

A new study shows that a majority of sales, marketing and business professionals are struggling to find success with their lead generation strategies.

Lists featured this week include Bally’s Total Fitness Member Statements and Gerber Babies Email.

Google+ is more important for SEO than any other website. Here’s how to make the most of it.

Classic General Mills brands like Pillsbury are finding opportunities for growth by defining customers’ new purpose and passion for their products.

You know about haptic technology for mobile devices even if the name doesn’t ring a bell at first—it’s what makes a phone or tablet vibrate when a call, text or alert is received, and now marketers can combine haptic and video to further immerse mobile video consumers.

Fifty percent of marketers don’t have a clear view of their customers’ decision making journey, or a clear understanding of where they need to focus their marketing efforts,

With marketing automation solutions going mainstream, more and more marketers are finding themselves with more data than they’ve ever had at their disposal before. But are they making the most of it?

Lists featured this week include the Dakota Indian Active File and Timber Home Living.

Brands like Zaxby’s Chicken are tapping into the passion of college football fans in the New Heartland.