Index Promotions, Inc. – To increase sales of Nestlé cereal brands, this Top Shop, along with Cereal Partners Worldwide, created and designed an innovative, utilitarian item—a transformable cereal bowl and spoon featuring Star Wars’ R2D2 in advance of the film’s release. Sold alongside select cereals, it sold out in every store within weeks. Recently launched services into the amusement parks and sports team verticals.
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