Sonnhalter specializes in what it calls “B2T marketing,” business-to-tradesman. For over 40 years, the agency has served companies that target professionals in the constructions, industrial and maintenance/repair markets—people who work with their hands like plumbers, electricians and machinists. To help clients find new talent and help grow the next generation of tradespeople, the Cleveland-based shop maintains a database of over 20,000 vocational education programs in the U.S.
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