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View Web Version Chief Promo Marketer Uncovering the metrics and meanings behind the most innovative campaigns. from the editors of Chief Marketer December 03, 2013   Mobile Consumer Data: Protecting Privacy While Creating Value Travel + Leisure’s Top Social Guy Shares 10 Hard-working Twitter Tactics Luxury Is Back: IRF Merchandise Incentive Trends Report Mobile Consumer […]

View Web Version Chief DATA Marketer Best practices in prospecting & mining customer data from the editors of Chief Marketer, PROMO and DIRECT December 03, 2013   Talking Turkey: Thanksgiving Retail Round-Up Mobile Consumer Data: Protecting Privacy While Creating Value Chief Marketer Listline  Talking Turkey: Thanksgiving Retail Round-Up By Tim Parry While you were in […]

View Web Version Chief DIRECT Marketer DM INSIGHTS AND ANALYSIS from the editors of Chief Marketer November 27, 2013   8 Tips for Creating a Better Online Holiday Shopping Experience Incentive Marketing Trends & Tricks Mobile Consumer Data: Protecting Privacy While Creating Value 8 Tips for Creating a Better Online Holiday Shopping Experience Brian Rogers […]

View Web Version Chief DATA Marketer Best practices in prospecting & mining customer data from the editors of Chief Marketer November 25, 2013   8 Tips for Creating a Better Online Holiday Shopping Experience Hispanic Trends / Recommendations for CPGs and Retailers: Study Incentive Marketing Trends & Tricks 8 Tips for Creating a Better Online […]

View Web Version Chief Marketer – This Week The week's most relevant content from around the web and why it's important. from the editors of Chief Marketer November 22, 2013   Facebook Outlines the Art of Reeling in Customers: Infographic The NBA Picks up Diageo Brands in Multiyear Sponsorship Deal Bacardi Shuns Social Drinking Marketing […]

Chief Marketer Tech Talk View Web Version Chief Marketer Tech Talk Leveraging Marketing Technology to Achieve Measurable Results November 21, 2013 Building Your Super Social Media Team Chief Marketer Asks…What Are Your 2014 Goals? Solving the Big Data Challenge Building Your Super Social Media Team By Jason Hahn   Done correctly, social marketing is a […]

View Web Version Chief DIRECT Marketer DM INSIGHTS AND ANALYSIS from the editors of Chief Marketer and DIRECT November 21, 2013   Hispanic Trends / Recommendations for CPGs and Retailers: Study Creating Better Online/Offline Integration The Fast-changing Role of Creative Director: Q&A Hispanic Trends / Recommendations for CPGs and Retailers: Study By Patricia Odell AMG […]

View Web Version Chief Promo Marketer Uncovering the metrics and meanings behind the most innovative campaigns. from the editors of Chief Marketer November 19, 2013   Building Your Super Social Media Team The Fast-changing Role of Creative Director: Q&A Hispanic Trends / Recommendations for CPGs and Retailers: Study Building Your Super Social Media Team By […]

View Web Version Chief Marketer – This Week The week's most relevant content from around the web and why it's important. from the editors of Chief Marketer November 15, 2013   Billboard Puts a Fresh Twist on a Niche Social Network Don’t Chase One Single Keyword—Even if Your Client Wants You To Teens Migrate to […]

View Web Version Chief Business Marketer B2B Marketing Insights, Ideas, Tips and Trends November 15, 2013     B2B Marketers Unsatisfied With Conversion Rates: CMO Council Solving the Big Data Challenge Building Your Super Social Media Team   B2B Marketers Unsatisfied With Conversion Rates: CMO Council By Beth Negus Viveiros Almost 80% of B2B marketers […]