| Chief DATA Marketer
Best practices in prospecting & mining customer data from the editors of Chief Marketer, PROMO and DIRECTDecember 09, 2013 |
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| 3 Steps to Stop Losing Leads |
| Keen Reaches Wide Audience With Hybrid Marketing Strategy |
| Chief Marketer Listline |
3 Steps to Stop Losing LeadsBy Todd Ebert  By putting some basic best practices into place, you can stay top of mind with your leads and ultimately earn more of their business. Here are just three ways you can stop leaking leads.FULL ARTICLE |
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Keen Reaches Wide Audience With Hybrid Marketing StrategyBy Beth Negus Viveiros  Keen Footwear offers a variety of styles to cater to a variety of audiences. Likewise, the brand has adopted a hybrid marketing approach to reach customers young and old, both online and offline. Learn more in this Chief Marketer profile.FULL ARTICLE |
Chief Marketer Listline Dec. 9By Casey McClay  Each week, Chief Marketer and NextMark highlight files new to market. Lists featured this week include Air Age Media and Sun Magazine.FULL ARTICLE |
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Advertisement  AASA’s annual National Conference on Education brings top-level school administrators to Nashville in February. Registration running ahead of projections, so mail now to drive booth traffic and put 2014 on the track to success. Contact Caroline Monek at MGI Lists, 703.706.0305. |
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Best Practices for Marketing Excellence & Operational Efficiency 5 Key Principles That Enhance Customer Engagement |
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