Man Pleads Guilty to Online Film Pirating

Using Product Data to Enhance Omnichannel Growth for CPG Brands

July 2, 2022 by Chief Marketer Staff - Product Marketing

How Levi’s Integrates AI Processes Into Its Marketing and Data Strategies

July 2, 2022 by Chief Marketer Staff - AI

How The New York Times’ Data Strategy Enables a Full View of the Customer Journey

June 3, 2022 by Chief Marketer Staff - Customer Data

First-Party, Second-Party and Third-Party Data Defined

June 3, 2022 by Chief Marketer Staff - Data and Measurement

How Procter & Gamble’s Programmatic Strategy Is Supporting Black-Owned Publishers

May 27, 2022 by Chief Marketer Staff - Procter & Gamble

CMO Corner: A Chat with Shari Hofer, Chief Marketing Officer of Wiley

May 13, 2022 by Kaylee Hultgren - Chief Marketing Officer

American Express Eyes Marketing Mix Modeling for Post-Cookie Attribution

March 18, 2022 by Chief Marketer Staff - American Express

How Companies Are Leveraging Data Clean Rooms for Privacy-First Marketing

March 3, 2022 by Chief Marketer Staff - Consumer Data

How the Marketing Industry Can Navigate Supply Chain Issues

February 18, 2022 by Chief Marketer Staff - Data Attribution

Google Brings Privacy Sandbox to Android Devices

February 18, 2022 by Chief Marketer Staff - Consumer Data Privacy

How 12 Brands Engaged Target Audiences With Virtual Events

January 28, 2022 by Chief Marketer Staff - Virtual Engagement

How B2B Marketers Can Leverage Customer Data Platforms

January 14, 2022 by Chief Marketer Staff - B2B Marketing

Media and AdTech Trends Marketers Can Expect in 2022

January 7, 2022 by Chief Marketer Staff - Adtech

Chief Marketer’s Most-Read Articles of 2021

January 4, 2022 by Kaylee Hultgren - Most-Read Stories of 2021

Top Women in Marketing Winners Announced

December 8, 2021 by Chief Marketer Staff - Top Women in Marketing

Chief Marketer Unveils the 2022 CM200

November 22, 2021 by Chief Marketer Staff - CM 200

Six Ways Marketers Can Approach CPRA Compliance

November 12, 2021 by Chief Marketer Staff - Consumer Data

Five Ways to Leverage QR Codes for Touchless Experiences

October 1, 2021 by Chief Marketer Staff - Marketing Technology

How to Digitize Customer Service: Five Tips From Forrester

October 1, 2021 by Chief Marketer Staff - Chat Marketing

Olay’s #DeCodetheBias Campaign Strives to Combat Biased Al Beauty Algorithms

September 17, 2021 by Chief Marketer Staff - AI

Six Ways Marketers Can Prepare for a Cookie-Less Future

August 20, 2021 by Chief Marketer Staff - Consumer Data

Google Delays Phase-Out of Third-Party Cookies Until 2023

June 25, 2021 by Chief Marketer Staff - Consumer Privacy

Marketers on Fire: Randi Stipes, CMO of IBM’s Watson Advertising and Weather

June 11, 2021 by Sherry Chiger - Cause Marketing

How Clorox Used AI and Chatbots for Customer Service Inquiries During the Pandemic   

April 15, 2021 by Sherry Chiger - AI