* Realtor Magazine
* Vicon Publishing Postal and E-mail Lists
* National Geographic Society
* Next-Gen Inc.
* High-Tech Group E-mail Master File
* Lend Me a Hand
* Financial Professionals From Hispanic Business E-mail
* Trendsations Overweight
LISTS UNDER NEW MANAGEMENT
Realtor Magazine
The National Association of Realtors tapped MeritDirect to oversee a list of more than 1.2 million members and recipients of Realtor Magazine. Most of these real estate professionals are independent contractors. Response Media Products Inc. had been managing the file.
Selections: Hotline, company size, number of employees, broker-owner, sales agents, age ranges, gender, income, business/home address, number of years as member, state/SCF/ZIP
Sample usage: Great American Business Products, Baldwin Cooke Co., Kiplinger Washington Editors, National Pen Corp., Wine Country Baskets, American Heart Association, The Wall Street Journal, US Cellular, Kaiser Permanente, Xerox
Price: $120/M
Contact: MeritDirect, Jeff Moriarty (914-368-1198; [email protected])
Vicon Publishing Postal and E-mail Lists
Vicon Publishing Inc. chose Edith Roman Associates Inc. to manage the subscriber lists for Controlled Environments, Lab Manager and Forensic magazines. Roman’s affiliate ePostDirect will handle the corresponding e-mail lists. The combined master file offers 62,170 postal and 27,445 e-mail addresses. MetaResponse Group was the previous manager.
Selections: Gender, SIC code, job function/title, number of employees, state/SCF/ZIP
Sample usage (Lab Manager): John Wiley & Sons Inc., Kimberly-Clark, Millipore, Molecular Devices, Sapio Sciences, Sigma Aldrich, Thermo Fisher, University of Florida, Workplace Systems Inc. (Forensic Magazine): American Registry of Pathology, ARP American Registry of Pathology, Bleu Marketing, Fuji Photo Film USA Inc., Innov-X Systems Inc., JK Design/Whatman, Leica GeoSystems, Penn Camera, Shimadzu Instruments
Price: $160/M to $400/M
Contact: Edith Roman Associates Inc., Michael Murphy (845-731-2682; [email protected]) — postal); ePost Direct, Maggy Pizzuto (845-731-3844; [email protected]) — e-mail)
National Geographic Society
Direct Media International now manages the National Geographic Society’s list of international members and subscribers. More than half of the 560,424 international members live in Europe. Business addresses comprise about 5% of the file. An affiliated company, Millard Group Inc., formerly handled the list.
Selections: Business/home address, gender, country, geographic, post code
Price: $300/M
Contact: Direct Media Inc., Heather Short (203-532-3809; [email protected])
Next-Gen Inc.
List Services Corp. now manages Next-Gen Inc.’s file, which names 110,643 consumers who entered a sweepstakes and bought jewelry during the last 12 months. The unit of sale ranged from $12 to $200. The list had been managed in house prior to this appointment.
Selections: Recency, gender, state
Price: $90/M
Contact: List Services Corp., John Brady (203-791-4191; [email protected])
NEW LISTS
High-Tech Group E-mail Master File
Source Interlink Media’s list offers e-mail addresses of subscribers to Shutterbug, Home Theater and Stereophile magazines. The combined count is 24,879.
Selections: Hotlines, source, paid, gender, interest, state/SCF/ZIP
Price: $150/M
Contact: Specialists Marketing Services Inc., Amy Lyons (603-431-2873; [email protected])
Lend Me a Hand
More than 4.1 million consumers who applied for non-collateral loans and payday loans in the last 12 months are listed. Most are employed. The sources are the Internet and direct mail.
Selections: Age, income, monthly hotline, presence of children, homeowner, ethnicity, length of residence, lifestyle, telephone number, state/SCF/ZIP
Price: $100/M
Contact: Aggressive List Management Inc., Rhea Miller (217-787-2029, ext. 204; [email protected])
Financial Professionals From Hispanic Business E-mail
This file provides the e-mail addresses of 1,695 financial executives, among them CFOs, vice presidents and controllers. All are subscribers to Hispanic Business Magazine.
Selections: State/SCF/ZIP
Price: $1,600 (entire file)
Contact: Statlistics, Don Riccio (203-778-8700, ext. 131; [email protected])
Trendsations Overweight
The file names 600,000 who sought information about dieting and weight loss. All registered online and responded to surveys.
Selections: Monthly hotline, donors, magazine subscribers, book readers, cooking interest, exercise and fitness, healthy living, household income, age, gender, state/SCF/ZIP
Price: $146/M
Contact: List Bargains Division, Media Source Solutions, Amy Benicewicz (203-746-6640; [email protected])
