* BioResearch Professionals Master File
* Bric-a-Brac’rs
* Construction Book Buyer
* Stock Strategy Secrets
* Vicksburg Publishing
* Brazilian Stock Market Investors
* Embroidery Files
* Intimate Promise Catalog Blow-in
NEW LISTS
BioResearch Professionals Master File
BioTechniques International and IBC Life Sciences Conferences have introduced a combined master file with postal, e-mail and international segments. Nearly 150,000 subscribers to BioTechniques Journal along with delegates or prospects from IBC are available. There are 93,093 e-mail addresses and 50,594 international names as well. Direct mail is the source.
Selections: Areas of interest, job function, buyer only, state/SCF/ZIP
Price: $250/M (postal file); $250/M (international file); $400/M (e-mail file)
Contact: InformaData, Amy Miller at 508-614-1251 or amiller@ibcusa.com
Bric-a-Brac’rs
Consumers who collect knickknacks, spoons, plates and other kinds of collectibles are named on the Bric-a-Brac’rs list. This is a universe of 325,612 names. The average unit of sale was $70. The sources include direct mail, space advertising and online auctions. Telemarketing inquiries will be considered.
Selections: Income range, gender, dollar amount spent (ranges), adult/child age range, credit card buyers, credit card buyers, demographic, dwelling type, mail order buyers, paid, state/SCF/ZIP
Price: $90/M
Contact: Offers in the Mail, Tony Monaco at 877-624-5478 or AM@offersinthemail.com
Construction Book Buyer
A total of 169,124 customers are named on the Construction Book Buyer master file. The unit of sale was $40 for books on various construction topics. Half the file is comprised of four-line business addresses. Direct mail is the source.
Selections: Type of book, state/SCF/ZIP
Price: $125/M
Contact: Information Refinery Inc., Dave Foster at 800-529-9020 or dfoster@inforefinery.com
Stock Strategy Secrets
Buyers who paid $2,500 to take a course on stock trading are named on Stock Strategy Secrets, a list with 46,240 names. The sources are direct mail and the Internet. No telemarketing is allowed.
Selections: Gender, recency, state/SCF/ZIP
Price: $190/M
Contact: Mal Dunn Associates Inc., Kathy Fontana at 845-278-1342 or KathyF@dunndirect.com
Vicksburg Publishing
A total of 17,492 names are available on the Vicksburg Publishing Money Making Book Buyers list. These individuals spent $60 for business and financial opportunity books. Sixty-five percent are men. Direct mail is the source.
Selections: Gender, state/SCF/ZIP
Price: $100/M
Conntact: Macromark Inc., Star Rell at 845-230-6331 or star@macromark.com
Brazilian Stock Market Investors
A marketing agency that specializes in financial offers has released Brazilian Stock Market Investors, a list with 763,679 names. These individuals invested in stocks, commodities or real estate.
Selections: Investment range, gender, data of birth, geography
Price: $230/M
Contact: Davis Direct Worldwide, Andrew Jackson at 206-275-2532 or ajackson@davisdirect.com
Embroidery Files
Virgo Publishing recently introduced lists for two embroidery magazine titles. The larger business-to-business file Embroidery Business News has 8,701 subscribers. The consumer title Embroidery Enthusiast Magazine has 992 subscribers.
Selections: Business/industry, title, state/SCF/ZIP
Price: $200/M (Embroidery Business); $200 (Embroidery Enthusiast entire file)
Contact: Statlistics, Kevin Finch at 203-778-8700, ext. 135 or k.finch@statlistics.com
NEW INSERT MEDIA
Intimate Promise Catalog Blow-in
The Intimate Promise by Roamans catalog has introduced a blow-in program. It reaches an audience of 1.1 million women who wear large sizes. One insert per catalog will be accepted. Inserts must be between 3-1/2 by 5 inches and 5-1/2 by 5 inches, weighing no more than .25 ounce.
Price: $35/M
Contact: Media Horizons Management, Rachel Mines at 203-604-1786 or rmines@mediahorizons.com
