* Satellite Buyers and Responders from Elephant Group
* EasyFAFSA Student Financial Aid Buyers
* Veterinary Technician Journal
* Metropolitan Marketing Database
* Paragon
* Purchase Trigger Data Added to MeritBase
* People in the News
* Combined Operating Bell Registrants (COBR)
* International Masters Publishers Families
NEW LISTS
Satellite Buyers and Responders from Elephant Group
Two million names are available on the list Satellite Buyers and Responders from Elephant Group. These individuals purchased satellite or warranty insurance or other products and services. The sources are direct mail and telemarketing. No telemarketing is allowed.
Selections: Quarterly hotline, DirecTV, Dish Network, Sirius, member, inquirer/responder, credit card buyers, dwelling type, e-mail, Hispanic, homeowner, state/SCF/ZIP
Price: $100/M
Contact: Media Advisors Group LLC, Rosemary Vaccaro at 845-278-8455 or rvaccaro@mediaadvisors.com and Dean Barile at 845-278-8455 or dbarile@mediaadvisors.com
EasyFAFSA Student Financial Aid Buyers
A total of 265,061 names from the last 12 months are available on the EasyFAFSA Student Financial Buyers file. These names come from an organization that provides services for preparing and submitting applications for federal student aid. The unit of sale was $80. The source is the Internet.
Selections: Gender, telephone number, student e-mail, student date of birth, working on masters, presence of children, veteran, type of degree, grade level, bachelor’s degree, marital status, parents’ name/date of birth/e-mail, state/SCF/ZIP
Price: $100/M
Contact: Names and Addresses Inc., Jeff Dunn at 847-850-1012 or JeffD@nai.biz
Veterinary Technician Journal
Veterinary Learning Systems has released a combined paid and controlled circulation list for Veterinary Technician Journal. There are 35,240 subscribers available. These individuals work for animal clinics and hospitals, research facilities, humane organizations and other educational facilities.
Selections: Practice, e-mail, telephone/fax numbers, state/SCF/ZIP
Price: $100/M
Contact: Infocus Marketing Inc., Healther Cantley at 800-708-5478, ext. 3262 or hcantley@infocusnet.com
Metropolitan Marketing Database
Some 4.5 million names have been assembled on the Metropolitan Marketing Database. This file categorizes consumers by metropolitan areas, including lifestyle and interest data. The average unit of sale was $125/M. The sources include infomercials, space ads, direct mail, online product registrations and telemarketing.
Selections: Monthly hotline, age, demographic, dwelling type, ethnicity, gender, income, lifestyle, mail order buyers, monthly hotline, Nielsen county, telephone numbers, presence of children, state/SCF/ZIP
Price: $85/M
Contact: Media Source Solutions Inc., John Salmon at 954-788-0213 or jsalmon@mediasourcesolutions.com and Michele Volpe at 954-788-0213 mvolpe@mediasourcesolutions.com
NEW SELECTS
Paragon
Paragon Gifts Inc. has introduced women’s apparel size selections on the Paragon catalog buyers list. A total of 709,498 buyers are available from the last 12 months. The unit of sale was $50 for general merchandise. An average customer is 45 to 50 and a $75,000 household income.
Additional selections: Gender, dollar, product, hotlines, state/SCF/ZIP
Sample usage: Abbey Press, Art and Artifact, Brookstone, Colorful Characters, Current Inc., Music Stand, Northstyle, Sharper Image, Solutions
Price: $100/M
Contact: D-J Associates, Kristina DiFrancesco at 203-431-8777, ext. 114 or kdifrancesco@djassoc.com
IN THE NEWS
Purchase Trigger Data Added to MeritBase
Data identifying companies that have had recent changes in ownership, name, address and credit has become available on the MeritBase cooperative database. This purchase trigger data has been licensed to MeritDirect. It’s appended to the 1,175 response and controlled circulation lists that comprise MeritBase. Some 66 million contacts are available. Additional institutional enhancement data from several specialty compilers has become available on MeritBase files as well, according to Blair D. Barondes, senior vice president of MeritDirect.
People in the News
Georganne Rossi has been named director of list sales at Ziff Davis Media Inc. Rossi will be responsible for general sales operations and list rental business development. She will oversee the firm’s relationship with its list manager Walter Karl Inc. Rossi was formerly vice president of list management at Direct Media Inc.
SPECIALS!
Combined Operating Bell Registrants (COBR)
A 30% broker commission is being offered through March 31 for test orders of the Combined Operating Bell Registrants (COBR) list. This nationwide database of new telephone connections has weekly hotlines for 290,000 new movers, 40,000 new homeowners and 50,000 new businesses. Daily hotlines are available. Contact Walter Karl Inc., Sylvia Hamilton at 845-732-7049 or sylvia.hamilton@walterkarl.infousa.com
International Masters Publishers Families
The selection for children’s product buyers is being offered for half price through Feb. 28 for test orders of the International Masters Publishers Families file. Contact ALC Data Management, Susan Packard at 609-580-2785 or susan.Packard@alc.com
