Entertainment Earth Collectible Toys and Figurines
During the past 12 months, 14,127 action figure enthusiasts have purchased a variety of Star Wars, The Simpsons, GI Joe and Barbie collectibles. Entertainment Earth also stocks military history, music, sport, movie and television memorabilia. The list is two-thirds male. Customers spend an average of $101 per order.
Selections: Dollar amount spent, last three-, six-month buyers, gender, state/SCF/ZIP
Cost: $100/M
Contact: NRL Direct, 201-568-0707
Bradford Editions
These 251,300 consumers have purchased a variety of ornamental and decorative objects, ranging from teacups to porcelain bells and licensed products. Women make up three-quarters of the file, and more than seven in 10 have made multiple purchases.
Selections: Dollar amount, multi-buyers, one-, two-, three-, six-month buyers, gender, state/SCF/ZIP
Cost: $95/M
Contact: Direct Media Inc., 203-532-2308
Cooking Tonight
All 3.65 million home chefs in this file have completed a detailed survey regarding their culinary passions. They have also indicated a willingness to receive recipes, cooking tips and epicurean catalogs. The surveys come in through direct mail channels.
Selections: Credit card, monthly hotline, telephone number age, gender, geographical
Cost: $90/M
Contact: Adrea Rubin Management Inc., 646-487-3780
Rural Consumers
This file of 1.89 million individuals consists of farm owners taken from USDA program participants, pesticide users within the state of California and circulation records from four dairy publications.
Selections: Size of farm owned, crop, income, age, state/SCF/ZIP
Cost: $85/M
Contact: Accudata List Management, 800-732-6680
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