Kovels on Antiques and Collectibles
The 74,943 active subscribers to this monthly newsletter include not only dealers, but those who love tag sales, flea markets, antiques shows and online auctions. They pay $27 a year for their subscriptions. Two-thirds of the readers are female, and the average age of people on the file is 57. Names are generated via direct mail.
Selections: One-, three-month subscribers, gender, source, paid, state/SCF/ZIP
Price: $100/M
Contact: Mal Dunn Associates Inc., 845-278-1200
Holiday Painting
The 12,500 subscribers to this quarterly holiday crafts publication are available for rental for the first time. Half of the readers are female, and three-quarters are college educated.
Selections: Three-, six-month subscribers, gender, state/SCF/ZIP
Price: $95/M
Contact: Millard Group Inc., 603-924-9262
Oil Review Middle East Subscribers
Oil Review Middle East features industry news, country reports, sector surveys, technical feature articles, and exhibition and conference previews pertaining to the petroleum industry. The subscription price is $52 per year, and the subscriber base is 100% paid.
Selections: Number of employees, job title, business/industry type, country
Price: $295/M
Contact: Kroll Direct Marketing, 609-375-2900
Yankee Pride Buyers and Paid requestors
Every year, 15,000 consumers either pay $3 for a Yankee Pride catalog, or receive it free with their orders. Yankee Pride features a variety of rugs. Most customers are females who spend an average of $338 dollars per order.
Selection: state/ZIP
Price: $95/M
Contact: Leon Henry Inc., 914-285-3456
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