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Letters to the Editor
By
Chief Marketer Staff
Monday, October 1, 2007
DYSON MAKEOVER
From the
Programming
Comcast Upgrades Its Live Sports Experience
From
B-to-C Events
The Last (Sun)Dance: How Sponsors Closed Out the Festival’s Final Year in Park City
From
Branding/Marketing
Why Mega-Sporting Events Are the Ultimate Reputation Stress Test
From