MDC Partners Inc., Toronto, has acquired a 60% stake in kirshenbaum bond + partners.
The firm is comprised of four units: kirshenbaum bond (New York and San Francisco); LIME Public Relations + Promotion; The Media Kitchen, which handles media buying and planning; and Dotglu, an interactive and direct marketing unit.
The company, founded in 1987, has annual revenues approaching $50 million and billings of over $525 million, and more than 200 employees. Clients have included Snapple, Kenneth Cole, Hennessy, Target, Coach and The Meow Mix Company. Current clients include Verizon SuperPages, The Andrew Jergens Company, and Target.
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