KBM Group Acquires I-Behavior

Posted on by Chief Marketer Staff

KBM Group has acquired I-Behavior from its former owners, a group that includes institutional investors, private investors, private equity firms and management and employees, according to KBM CEO Gary Laben.

I-Behavior manages a cooperative transactional database of both consumer and business customers. Purchase channels include both online and offline mediums. The Louisville, CO-based firm employs 83 people and is expected to generate $25 million in revenue during 2010. Financial terms of the acquisition were not released.

Chris Dice, I-Behavior

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