Fears of Inflation Inspire Increase in Buy-Now-Pay-Later Consumer Transactions

Posted on by Chief Marketer Staff

Marketers, take note: Concerns over inflation and its effects on household incomes are causing consumers to consider buy-now-pay-later options for purchases beyond those they’re typically used for, according to a Harris poll commissioned by Sunbit. Multichannel Merchant reviews these new consumer shopping patterns and how brands can react to such concerns.

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