DoubleClick Inc., New York, terminated seven out of the top 11 executives and another 20 employees at FloNetwork Inc., yesterday. DoubleClick completed its acquisition of the e-mail marketing company today.
The departing executives include Chris Keevill, president and COO: Regina Brady, vice president of strategy and partnerships; Peter Evans, vice president of marketing management; Wilson Lee, CFO; Peter Lockhart, vice president of professional services and Paul Chen, CTO.
Eric Goodwin, FloNetwork’s CEO will act in an advisory capacity to ease the transition, a source close to the situation said.
The shakeup affected offices in Toronto, Greenwich, CT, Chicago and Pleasanton, CA. FloNetwork employs about 250 employees, the majority based at its Toronto headquarters.
In February 2000, DoubleClick announced that it had entered into a definitive agreement to acquire FloNetwork.
