Dodge Drives Contest with Musical Chairs Game
The entertaining game of musical chairs is back, but this time one winner will walk away with a 2006 Dodge Ram.
The “Dodge Ram Musical Chairs” event will help to kick off the Chicago Auto Show on Feb. 10. Consumers can enter to participate in the event at Dodge.com/rammegamusicalchairs. From the entries, 150 selected contestants will play for the vehicle. Participants will play the musical chairs game in the Dodge Ram Mega Cab until seven remain. The remaining contestants will skip in and out of the truck until the final round when two contestants wait for the music to stop. The consumer that is in the driver’s seat will win the truck.
“We were playing to the mega cab feature since it is the biggest interior on the market,” said Carrie McElwee, Chrysler Group spokesperson. “We thought it would be a fun way to showcase the interior of the mega cab with its innovative seating and storage configuration which we’ll be going over during the contest.”
Entries for the contest must be received by Feb. 6 and the 150 contestants will receive two free tickets to attend the auto show. The second-place runner-up will receive $1,000 in prizes and cash, while the four remaining runners-up will receive $250 in prizes.
“We think this event, which kicks off the auto show, will help us to cut through the clutter and standout in the marketplace,” McElwee said.
ClearBlue’s Chicago offices and Westbury, NY-based Centra Marketing & Communications handles. The contest will be promoted on the Dodge Web site.
