The Association for Interactive Marketing (AIM) has named Michael Aronowitz as executive director. Aronowitz was most recently director of business development at Monster Worldwide.
Aronowitz has served as both a vendor and marketer within the interactive marketing space. Before joining Monster, he founded Zmichaels, Inc. a direct mail agency, and ran its salesoutlet.com unit, which provided turnkey e-tail and marketing offerings to the business-to-business-to-consumer community.
Aronowitz began his career at Concepts In Color, which specializes in direct mail catalog and in-store circular post-production services.
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