Diet Pepsi Dangles Lifetime Super Bowl Tickets

Posted on by Chief Marketer Staff

Diet Pepsi, the official soft drink of the National Football League, is dangling Super Bowl tickets for life in a sweepstakes tied to a fantasy football game.

Players can enter the NFL Rookie Challenge: The Ultimate Fantasy Football Game at Dietpepsi.com to be entered for a chance to win two tickets for life or a trip for two to the Super Bowl for 10 years or a cash value. The sweeps ends Jan. 13.

Each week of the season, players choose four NFL players for their team: a wide receiver, running back, quarterback and one rookie. Points are accumulated based on player’s performances. The fans with the highest points each week win official NFL merchandise. The points leader at the end of the season will win a trip for two to the 2006 NFL Draft. The game ends Jan. 8.

Diet Pepsi is a brand of Pepsi-Cola North America.

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