CONSUMER-MARKETING | TECHNOLOGY

Check out our Top 10 most widely read articles from June in case you missed them.

For marketers, voice search presents a massive opportunity to make customer connections less vulnerable than those based on features, price or even brand.

From local Texas propane councils to major brands like Groupon, Father’s Day is a big time of year for brand activations.

A new infographic lays out 30 stats, including those on demographics, usage and Instagram for business.

Nike’s Jordan brand has inked a deal with the widely popular video game Fortnite to introduce two new characters.

Last year Sleep Number inked a deal with the NFL and launched a new line of smart beds. The combination created one of the most expansive campaigns on the NFL’s sponsorship roster. Sleep Number CMO weighs in.

As interest in influencer marketing skyrockets, so too does the competition for clients by influencer marketing platforms.

The 10-minute Jack Daniel's AR journey gives users an engaging experience rich with stories and visuals.

Michael David Winery launched a face filter app, which allows users to become their favorite characters from the Freakshow wine brand.

Consider these five ideas for making your multicultural marketing campaigns inclusive.