Channel | Direct Marketing | Print

Start Your Engines

|  by Chief Marketer Staff

SEARCH ENGINES are still the favorite way for consumers to find products on the Web. More than ever, it's important to be savvy about how search engines

Get Framed

|  by Chief Marketer Staff

TALK ABOUT a Web site with frames!Artuframe (www.artuframe.com), as in "art you frame," allows you to do just that: pick out a piece of art, frame it,

Teen Idol

|  by Chief Marketer Staff

HE'S YOUNG, GOOD-LOOKING and vicariously adored by approximately 4 million teenage girls. What more could Steve Kahn, the 33-year-old founder/CEO of Delia's

DATABASE MARKETING

|  by Chief Marketer Staff

ABI Brass Hints at New Moves AMERICAN BUSINESS INFORMATION, Omaha, NE, has completed a bond offering that allows it to retire $80 million in debt from

Back to Shool

|  by Chief Marketer Staff

SHARPEN THOSE PENCILS-DM education programs are gearing up for the fall semester.* New York University's Center for Direct Marketing will offer 10 courses

CROSSFIRE

|  by Chief Marketer Staff

THE LIST BUSINESS is facing many of the problems it encountered last year, with a couple of new twists-intensified merger activity, increased client demands

Remembering Pete Hoke

|  by Chief Marketer Staff

NOT THAT HE needed any tributes from us, but direct marketers lost one of the best friends they ever had with the death of Pete Hoke in July.Pete cared

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

	
        

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