Microsoft Picks Entrepreneurs’ Brains for Big Idea
Microsoft Corp. is conducting a nationwide search for the most creative small-business idea in the country.
Microsoft Corp. is conducting a nationwide search for the most creative small-business idea in the country.
Thanks to Pontiac, an undiscovered band will take to the stage in Times Square on New Year's Eve.
Nintendo has launched a multi-million dollar campaign to support the Nov. 19 launch of its new gaming system, Nintendo Wii. And other marketers are trying to get a piece of the action.
ABC has launched a campaign, giving potential viewers the chance to experience its new drama Day Break via an online game.
Hewlett-Packard is targeting families with a Disney-themed promotion that features interactive entertainment and dangles more than 100 prizes.
Car and Driver magazine is looking for readers. And to build some interest in its 2007 10Best Cars listing, the magazine is giving two readers the chance to drive away in one of the cars on the list.
A Tequila Rose sweeps tied to the launch of two products drew thousands of entrants and the winner of a custom-made motorcycle.
This holiday, Visa is introducing Scrooge to its "Chief Shopping Officer" as it gears up to give away a $1 million to 10 of its card holders.
Hardee's is out with a new Thickburger campaign that targets hungry young guys; it dangles a sweepstakes chance to win one of six Harley-Davidson motorcycles.
Walt Disney Pictures is pushing its latest Santa Claus franchise with a 45 million-piece mailing from Valpak and a sweepstakes dangling the chance to win a holiday family reunion.
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