Beijing KFC Tests Facial Recognition Ordering System

Posted on by Patty Odell

A KFC in Beijing is testing a facial recognition ordering system.

facial recognition technologyWhen a customer stands in front of a kiosk the technology scans their face to pull data like gender, age and facial expression to determine mood before making food order suggestions.

The kiosk is fueled by search giant Biadu, which laid out a few scenarios as to how the kiosk would work. For example, a 20+ year old male might get a recommendation for a “crispy chicken hamburger,” while a female age 50 would be suggested “porridge and soybean milk for breakfast.”

The Beijing restaurant is a testing ground for other technologies, like augmented reality games via table stickers. However, KFC has tested other “smart restaurant” technologies with Biadu at other restaurants, including robotic customer service agentsRead the article …

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