Chief Marketer Staff, Author at Chief Marketer

Valassis Earnings Fall 25%

Valassis posted net earnings of $7.3 million for the second quarter, a 25% drop from $9.8 million in the prior year.

Meet the Broker: Joanna Dymond

Today we meet Joanna Dymond, vice president of sales and brokerage at Rich List Co. Dymond works with clients selling financial services, real estate and various kinds consumer products

Listline e-Newsletter 7/31

Edith Roman Associates Inc. has been tapped to oversee the Applied Technology Institute’s list. It offers 45,555 names

Agencies

Robber Turned Rapper Shares Spotlight with Big Mac Chant Winner

McDonald’s “Big Mac Chant Off,” looking for the best user performance of the classic “Two all-beef patties” jingle, has found its winner. But one of the runners-up is grabbing some of the headlines around the promotion: for having held up a McDonald’s back in 1994.

Unilever’s Butter Campaign Draws More Than 430,000 Votes

The votes are in, and Unilever has declared a winner in its own presidential campaign.

Agencies

Nick Jr. Hits Theater Screens in National Campaign

Nickelodeon is launching a national campaign to showcase Nick Jr. programming in movie theaters starting today.

Agencies

Carvel, Kraft Join Youth Soccer Tour

The 3v3 “Kick It’ youth soccer tour is going strong after nearly 20 years, with Carvel, Kraft and Nestlé providing assists as this year’s sponsors.The 3v3 “Kick It’ youth soccer tour is going strong after nearly 20 years, with Carvel, Kraft and Nestlé providing assists as this year’s sponsors.

Agencies