Chief Marketer Staff
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Jerry Brown Sues To Halt Online ‘Pyramid Scheme’
An online company was accused of running a
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Omniture Integrates Search Data With China’s Baidu.com
Omniture Inc. has begun offering analytical services for managing search marketing campaigns in China.
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Listline e-Newsletter 8/8
Statlistics has assumed management of Crain Communications
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Agencies
First Hispanic Campaign Debuts for Nestlé Pure Life
Nestlé Waters North America has signed a two-year partnership with Cristina Saralegui, an internationally acclaimed Hispanic television personality.
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Agencies
Papa John’s Designs Pizza in Mid-West Wheat Field
Papa John’s is using a fresh idea to promote its whole- wheat pizza crust with an out-of-home campaign in Denver. It took over a wheat field one mile from Denver International Airport to create a six-acre display that resembles a whole wheat pizza.
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Agencies
Ikea Takes Showroom, Catalogs to the Streets
Retailer Ikea is once again hitting the streets to promote products in its latest catalog with a 3D showroom and mobile billboard.
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Publicis Acquires Performics From Google
Publicis Groupe will acquire the Performics search marketing business from Google.
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News Brief
BURGER KING CORP: has partnered with Visa to launch a sweepstakes offering the chance to win a $1,000 Visa gift card
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Strategic Connections Acquires MarketQuiz
Strategic Connections Inc., a provider of automotive sales automation services, has acquired MarketQuiz Inc, which offers direct and online marketing services.
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ITV Ventures Lays Off 56 Employees
ITV Ventures, Beverly, MA, has laid off 56 employees, just weeks after a federal judge ruled that the company aired deceptive infomercials and must pay restitution, according to the Salem (MA) News.