Chief Marketer Staff
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Agencies
Keep Mail Monopoly, Universal Service: PRC Report
As expected, the Postal Regulatory Commission recommended keeping the U.S. Postal Service’s postal monopoly and universal service, in its report to Congress and President Bush on Friday.
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Vin Gupta Tells Santa He Wants All of InfoGroup or Nothing
Vin Gupta, former chairman of the board and CEO of InfoGroup, wants to either buy the company outright or else sell his 40% stake in connection with the sale of the company in its entirety to someone else.
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Agencies
In AG Settlement, MillerCoors Drops Caffeinated Alcohol Beverages
MillerCoors agreed last week to reformulate it Sparks alcoholic energy drink in a settlement with 14 attorneys general who claimed the beverages were “dangerous.”
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Wal-Mart Won’t Share Data for In-Store Marketing Metric
Wal-Mart will not participate in the expected launch next year of the PRISM national retail data syndication service from The Nielsen Company, despite having taken part in the pilot development phase of the in-store project, it was revealed.
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News Brief
ZAZZLE: an online on-demand retail store, is now offering “Star Wars” and “Clone Wars” themed shoes and ties.
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Agencies
Mail Stream: December 22
Wine Enthusiast’s slim jim catalog features one of Santa’s reindeer in a state of inebriation, along with 15%/20% discounts based on order volume. A package insert from the United Service Organization asks potential donors to make the holiday a little brighter for someone in the military. And FAO Schwartz goes green with Santa by offering a variety of environmentally friendly toys
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Listline e-Newsletter 12/22
Infocus Marketing Inc. has been tapped to manage of list of 6,348 members of the American Board of Examiners in Clinical Social Work.
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Agencies
Spot Shot Stain Remover Partners with ‘Marley & Me’ Film
It seems a perfect match. A cute little puppy and a product that removes pet stains.
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Agencies
Mobile Promo Helps iPhone Users Get into “The Spirit”
A promotional campaign for the Lionsgate movie “The Spirit” is the latest to field a buzz promo specifically for the iPhone mobile user crowd.