Chief Marketer Staff, Author at Chief Marketer

Story Worldwide’s New Creative Director Has Strong Editorial Background

Keith Blanchard has joined marketing agency Story Worldwide as North American executive creative director.

Canada Post Slightly Profitable In 2008

Canada Post Corp. reported net income of $90 million on revenue of $7.73 billion during 2008. In 2007, Canada Post generated net income of $54 million on revenue of $7.47 billion.

Agencies

Harry & David Trims Loss In Third Quarter

Harry & David Holdings Inc. reported third-quarter sales of $74.9 million, up from $68.3 million during its 2007 third quarter.

Agencies

Unit Prices Drop For HSN, Cornerstone In First Quarter

HSN Inc. generated $629.6 million during first-quarter 2009, a 7% dip from $676.9 million a year ago. But the company

Listline e-Newsletter 5/08

Worldata has taken over management of this file, which names more than
534,410 executives at companies in 66 countries. The source is direct
response

Agencies

Today we meet Donna Packer, CEO of Packer List Inc., a Washington, DC firm that specializes in the nonprofit realm. She still believes that the basic formula of mailing the best packages to the best lists remains the best strategy for mailers. However, the current economic downturn is leading her to take fewer chances than she might have during less unstable times.