Chief Marketer Staff
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Agencies: Who’s News
A Shot of B-12 B-12, which began in 1991 as the below-the-line group at Milton Samuels Advertising, has purchased Sukon Marketing Communications LLC,
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New World Order at Frankel
A new management plan at Frankel, Chicago, will split the company into two operating units and eliminate management layers to give executive team members
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Agencies
Broker Uses Conference to Publicize Suit
In what amounts to throwing down a gauntlet, a list broker distributed copies of a lawsuit he filed against Dun & Bradstreet to the press attending the
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Slicks Hit the Road
Maybe Willie Sutton thought his questioner was kidding when the sly stickup man was asked, “Why do you rob banks?” And that’s why he quipped, “Be-cause
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Agencies
Logging on the Law
According to the French, the Austrians are “the politically correct cat’s paw of Germany.” Although peace may have broken out and the 15 member states
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Scoring Points
MyPoints Program (www. mypoints.com) from MotivationNet, L.L.C. announced it is adding 36 new partners to deliver the merchandise and and other awards
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Agencies
Titles to Leaf Through
Feeling misunderstood? Read a book.”Get Your Message Across: The Professional Communication Skills Everyone Needs” (Allen & Unwin, Chicago) promises to
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Agencies
Late Mailings Lead to Lawsuit
California company filed a lawsuit against Advo Inc., Windsor, CT, claiming that lost revenue due to alleged mailings by Advo’s lettershop sent the company
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Is There Life After Promotion?
Victor Imbimbo. Rick Burton. Joel Cohen. Do these names ring a bell? They’re all former promotion executives who have “graduated” from the business and