Chief Marketer Staff

• Knowledge Strategies and Marke Communications in Partnership

  Knowledge Strategies, Inc. a New York-based strategic Internet consulting firm has formed a strategic partnership with Marke Communications, an agency

• Revenue, Income Up for Acxiom

  Acxiom Corporation, Conway, AR, had third-quarter revenue of $187.9 million, a 28% increase from $147.9 million in third-quarter 1998. Net earnings for

• J-Bird Records, a2b Music Combine on Music Downloading Venture

  J-Bird Records and a2b music, a unit of AT&T’s, have launched a co-branded Web site that will allow users to purchase full-length song downloads from

• Dialing For Dictators

  Supporters of former Chilean dictator Augusto Pinochet are using telemarketing to raise money to pay for his over $1 million legal fees he has accrued

• Online Retailers Find Profit Secondary: Survey

  Increased revenue and improved customer service are better measures of online retail success than traditional profitability measurements, according to

• FCB Appoints New CEO

  Steve Humphrey has been appointed chairman, chief executive officer of direct marketing agency Foote, Cone & Belding (FCB) Direct Worldwide in New York.

• DIRECT Listline

  Zoobooks Gift Givers This 80,188-name list identifies individuals who give Zoobooks, a continuity series about animals for children ages 4 to 12. The

• InfoUSA Adds Photo Feature to Business Database

  InfoUSA Inc., Omaha, NE, is adding a photograph feature to its proprietary database of 10 million U.S. businesses. Storefront photographs have already

• Arguments Against USPS Rate Increase to Start April 11

  A three judge panel of the U.S. Court of Appeals for the District of Columbia yesterday set April 11 for oral arguments in a consolidated lawsuit challenging

• HSN Introduces Short Shopping Service

  The Home Shopping Network, St. Petersburg, FL, has launched a new division, Short Shopping, to produce direct-selling commercials for targeted audiences