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Chief Marketer Staff

  • BRAND Enrollment

    The mission: Buy everything you need-food, books, clothing, hair gel, body paint, whatever – on the Internet for an entire college semester. The team:

  • Tucker to Fight Involuntary Bankruptcy Petition

    Four creditors have filed an involuntary bankruptcy petition against co-op marketer Larry Tucker, Inc. But the Saddle River, NJ firm is continuing with

  • Fair Game

    The London DM Fair is going global.The event-scheduled for March 16-18-has been rechristened the International Direct Marketing Fair. Twelve thousand

  • AirTran, What’s Wrong With You?

    AirTran is a dinky airline that used to be called ValuJet until one of its planes crashed in the Florida Everglades, which didn’t do much for the airline’s

  • Agencies Who’s News

    Executive Shuffle at Cyrk Cyrk, Inc. ceo Gregory Shlopak, who founded the company in 1976, resigned in what company officials termed a strategic reorganization.

  • Short Cuts

    The Sportsman’s Guide has formed a business agreement with digital printing and imaging company Banta Digital Group, Minneapolis, to help publish it catalog

  • Holden Graphic Purchases Advance Direct

    Holden Graphic Services, Minneapolis, has purchased Boulder, CO-based Advance Direct, a subsidiary of Advance Magazine Publishers Inc.Advance Direct will

  • Strubco Changes Name, Appoints New President

    List broker Strubco Inc., New York, will change its name to Metamorphics Media LLC. on Feb. 1. Mark de Solla Price has become an equal partner to founder